What is the OODA Loop?

One of the heuristics I turn to most is a concept created by strategist and U.S. Air Force Colonel John Boyd that takes the fear out of ambiguity and uncertainty and gives a framework to expedient decision making. In the video above I walk you through what this awesome technique is and how to apply it for your business and thinking.

What does OODA Loop Stand for?

It’s the OODA loop, an acronym for Observe, Orient, Decide, and Act.

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Observe: The idea is to access a situation as quickly and as accurately as possible.

Orient: This is where you identify the barriers that might hold up your progress.

Decide: By the time you get to the decision point, there are no surprises — you should have all you need to make an informed decision.

Act: Now that you’ve made your decision, it’s go time.

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Want to learn more about how Fighter Pilots think? Read more about What is an OODA loop.

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